The creators can now restrict videos by age, gender, location, and language.
Facebook has set its sights on becoming the best video streaming platform in the world, and according to the most recent report, it has been attracting a lot of brands. To make their streaming service even more reliable, Facebook is allowing advertisers and publishers of the videos to choose their audience.
The creators of the videos will now have a choice to restrict their viewers by age, gender, location, and language. This of course is a big change from YouTube where every video can be accessed by almost everyone.
Moreover, Facebook is releasing a secret mode that will only play videos for those who get a direct link of it from the creator. This feature would work very much like the unlisted function of YouTube. The publishers of the videos will also be able to turn off third-party embedding, so that it can’t be shared anywhere where it isn’t allowed.
Currently, Facebook’s video feature is in testing phase and some changes are expected to happen, but with a freedom of choice that Facebook is giving to the publishers, it will surely attract a whole lot of users.
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